The Retention Edge by MobiLoud
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The Retention Edge by MobiLoud
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Oliver Buchannon
Pietro Saccomani

Founder at MobiLoud. Helping brands build stronger customer relationships with mobile apps.

Google's AI Mode shows 95% fewer product listings than regular search (ICYMI)

Jul 31, 2026

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7 min read

Google's AI Mode shows 95% fewer product listings than regular search (ICYMI)

And the brand bringing the department store to ecommerce.

Pietro Saccomani
Pietro Saccomani
Retention Edge E37: Bootstrapping a Shopify App to $60M Acquisition

Jul 28, 2026

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4 min read

Retention Edge E37: Bootstrapping a Shopify App to $60M Acquisition

What happens when two college founders ignore fundraising pressure and focus on solving one problem exceptionally well?

Pietro Saccomani
Pietro Saccomani
TikTok's power grab, Amazon's AI crackdown, and Google's opt-out switch (ICYMI)

Jul 24, 2026

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9 min read

TikTok's power grab, Amazon's AI crackdown, and Google's opt-out switch (ICYMI)

The latest stories from ecommerce, marketing and retention you need to know.

Pietro Saccomani
Pietro Saccomani
Stripe, Uber, and GameStop go shopping + The agentic commerce trust gap (ICYMI)

Jul 17, 2026

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8 min read

Stripe, Uber, and GameStop go shopping + The agentic commerce trust gap (ICYMI)

Some major deals are going down in the ecommerce space, headlining this week's biggest stories.

Pietro Saccomani
Pietro Saccomani
Meta wants to own your checkout + the AI conversion bump (ICYMI)

Jul 10, 2026

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10 min read

Meta wants to own your checkout + the AI conversion bump (ICYMI)

The latest in AI commerce, the DTC social sphere, plus retail, ecommerce and retention marketing trends.

Pietro Saccomani
Pietro Saccomani
Shopify Editions Spring ‘26 | Plus the latest on AI commerce (ICYMI)

Jun 19, 2026

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6 min read

Shopify Editions Spring ‘26 | Plus the latest on AI commerce (ICYMI)

The latest directional updates ecommerce brands need to know about.

Pietro Saccomani
Pietro Saccomani
BFCM Prep Starts Now

May 29, 2026

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6 min read

BFCM Prep Starts Now

What you do now shapes what you get out of the holiday season.

Pietro Saccomani
Pietro Saccomani
The control ladder

May 15, 2026

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7 min read

The control ladder

How to own your customer relationships (and your business).

Pietro Saccomani
Pietro Saccomani
How to 50x Your Win-Back Campaigns

May 7, 2026

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7 min read

How to 50x Your Win-Back Campaigns

The gold mine in your support tickets.

Pietro Saccomani
Pietro Saccomani
Billboards, not megaphones

May 1, 2026

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5 min read

Billboards, not megaphones

Why Push Notifications don’t have to sell to make a real business impact.

Pietro Saccomani
Pietro Saccomani
The highest-ROI automation in ecommerce

Apr 24, 2026

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5 min read

The highest-ROI automation in ecommerce

How to fix your biggest revenue leak, and add up to six figures per month in new revenue.

Pietro Saccomani
Pietro Saccomani
The #1 benefit of push notifications

Apr 17, 2026

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5 min read

The #1 benefit of push notifications

The channel that drives revenue on autopilot.

Pietro Saccomani
Pietro Saccomani
Retention Edge E35: Is Your Brand AI-Ready?

Apr 14, 2026

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7 min read

Retention Edge E35: Is Your Brand AI-Ready?

On ChatGPT, your customer sees 8 products. Is yours one of them?

Pietro Saccomani
Pietro Saccomani
Your retention stack has a gap

Apr 10, 2026

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10 min read

Your retention stack has a gap

The direct line to your VIPs.

Pietro Saccomani
Pietro Saccomani
How to get free impressions in front of your best customers

Apr 3, 2026

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11 min read

How to get free impressions in front of your best customers

The economics behind your best direct marketing channel.

Pietro Saccomani
Pietro Saccomani

Podcast

Retention Edge E34: Pop-ups, AI, and the shift from acquisition to retention

Mar 23, 2026

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5 min read

Retention Edge E34: Pop-ups, AI, and the shift from acquisition to retention

Why this decades-old brand is finally launching a loyalty program.

Pietro Saccomani
Pietro Saccomani
What 600 shoppers say about loyalty (and what it means for your brand)

Mar 19, 2026

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12 min read

What 600 shoppers say about loyalty (and what it means for your brand)

Your customers have room for 5 brands. Are you one of them?

Pietro Saccomani
Pietro Saccomani

Podcast

Retention Edge E33: The psychology that will still work in 50 years

Mar 17, 2026

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7 min read

Retention Edge E33: The psychology that will still work in 50 years

Platforms change, algorithms shift, but the psychology behind why people buy hasn't changed in millennia.

Pietro Saccomani
Pietro Saccomani
Every platform wants your customer

Mar 12, 2026

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12 min read

Every platform wants your customer

Why OpenAI's failed attempt was just the start

Pietro Saccomani
Pietro Saccomani

Podcast

Retention Edge E32: The profit leaks hiding in your P&L

Mar 9, 2026

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7 min read

Retention Edge E32: The profit leaks hiding in your P&L

You're probably working for your lender (and don't know it)

Pietro Saccomani
Pietro Saccomani
The hidden cost of "more"

Mar 5, 2026

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13 min read

The hidden cost of "more"

Aka the focus tax.

Pietro Saccomani
Pietro Saccomani

Podcast

Retention Edge E31: Stop guessing - let customers tell you the price

Mar 2, 2026

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6 min read

Retention Edge E31: Stop guessing - let customers tell you the price

What if we're all doing pricing the wrong way?

Pietro Saccomani
Pietro Saccomani
Your Customer Is Not an API

Feb 26, 2026

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12 min read

Your Customer Is Not an API

An API doesn't wear jeans.

Pietro Saccomani
Pietro Saccomani

Podcast

Retention Edge E30: Why Your Best Customers Convert (And Everyone Else Doesn't)

Feb 23, 2026

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7 min read

Retention Edge E30: Why Your Best Customers Convert (And Everyone Else Doesn't)

The answer is not more traffic: it's getting more out of your traffic.

Pietro Saccomani
Pietro Saccomani
Retention or Bust

Feb 19, 2026

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13 min read

Retention or Bust

How to get off the treadmill and start scaling your business (for real).

Pietro Saccomani
Pietro Saccomani
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