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The retention engine hiding in plain sight
Retention is not a single channel, or a tactic. It's product, customer experience and communication all work together to bring customers back.
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Retention is not a single channel, or a tactic. It's product, customer experience and communication all work together to bring customers back.
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Our free content shares everything you need to know to build a successful, sustainable ecommerce business. From acquisition without burning money, to getting more customers coming back. Shaped by decades of first-hand experience in the ecommerce, retention marketing and retail industries.

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We sit down with the most knowledgeable operators, founders and experts in ecommerce, retail, retention marketing and CX, to share unique perspectives on how to build a successful business.
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What happens when two college founders ignore fundraising pressure and focus on solving one ecommerce problem exceptionally well?
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Search is no longer just about keywords and rankings. What happens when customers start discovering products through AI instead?
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