The Truth About Agencies, YouTube Ads, and AI Creative

Choosing the right agency can either make or break your brand’s growth and customer trust.

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About this episode

Choosing the right agency can either make or break your brand’s growth and customer trust.

Chris Brewer, co-founder of OMG Commerce, breaks down the key mistakes brands make when hiring agencies. With more than 15 years scaling eight- and nine-figure DTC brands, Chris covers the steps that matter when vetting an agency, the red flags most brands overlook, the truth about YouTube ad creative and creative fatigue, and the ethical risks of AI-generated content.