Customer Loyalty Statistics for 2026
The latest customer loyalty and loyalty program statistics: how loyal shoppers really are, what members want, why programs lose engagement and how much members spend.
Read storyArticles
Ecommerce benchmarks
Data and practical context for measuring ecommerce performance, from conversion and acquisition to customer value.
Customer Retention Statistics for Ecommerce in 2026
The latest customer retention statistics for ecommerce: how many customers come back, when they buy again, how much revenue repeat customers drive and which popular retention stats don't hold up.
Read story
Ecommerce Returns Statistics for 2026
The latest ecommerce returns statistics: online return rates, what returns cost, why shoppers send items back, how return fees and fraud are changing and how returns affect loyalty.
Read story
SMS Marketing Statistics for Ecommerce in 2026
The latest SMS marketing statistics for ecommerce: opt-in rates, click and conversion benchmarks, revenue per message, why subscribers opt out and how SMS performs during BFCM.
Read story
Ecommerce Average Order Value: Benchmarks by Industry
Compare ecommerce average order value benchmarks by industry, understand what influences basket size, and set a useful AOV target for your store.
Read story
What Percentage of Retail Sales Are Online? US and Global Data
See ecommerce's share of US and global retail sales, how the online market is growing, and why shopping habits differ across countries and categories.
Read story
Ecommerce Platform Market Share in the US: 2026 Data
Compare Shopify, WooCommerce, Wix and other platforms by US store count, with global context and a practical explanation of what market share tells you.
Read story
Shein Statistics: Revenue, Customers and Growth in 2026
Explore Shein's latest revenue, customer, order and app statistics, plus what its growth and business model mean for ecommerce brands.
Read story
Temu Statistics: Sales, Users and Growth in 2026
Explore Temu's sales estimates, app downloads and active users, with clear context on its parent company and what its growth means for ecommerce brands.
Read story
Top Ecommerce Categories in the US: Sales and Growth in 2026
Explore the largest US ecommerce product markets, from fashion and electronics to groceries, with sales estimates and insights for growing a retail brand.
Read story
What Is Average Order Value? Formula and Ecommerce Examples
Learn what average order value means, how to calculate it, and how bundles, recommendations and shipping offers can increase the value of each order.
Read story
Average Add-to-Cart Rate in Ecommerce: Benchmarks for 2026
Compare current add-to-cart benchmarks, calculate your rate correctly, and find out what the numbers reveal about your product pages and customer experience.
Read story
Average Ecommerce Bounce Rate in 2026: Benchmarks and GA4
Understand current ecommerce bounce-rate benchmarks, how GA4 measures a bounce, and when a high rate signals a problem with your store.
Read story
Average Ecommerce Customer Acquisition Cost: Benchmarks
Compare ecommerce customer acquisition cost benchmarks by industry, understand CAC versus advertising CPA, and set a target based on your margins.
Read story
Average Ecommerce Conversion Rate in 2026: Benchmarks by Industry
Compare ecommerce conversion rates by industry, calculate your store's rate and find where improvements to the shopping experience could lead to more orders.
Read story
Average Mobile Ecommerce Conversion Rate: 2026 Benchmarks
Compare mobile and desktop ecommerce conversion rates, understand why shoppers leave and find ways to make buying on a phone easier.
Read story
Average Pages per Visit for Ecommerce: Benchmarks and What They Mean
Compare pages-per-visit benchmarks, measure session depth correctly, and distinguish useful product discovery from extra clicks that make shopping harder.
Read story
Cart Abandonment Statistics and Benchmarks for 2026
Compare cart abandonment rates by device, region and industry, explore why shoppers leave, and understand what recovery benchmarks mean for your store.
Read story
Ecommerce Retention Rate: Industry Benchmarks and Tips
Compare ecommerce customer retention benchmarks by industry and learn how to set a useful target for your store and bring more customers back.
Read story